Rule the Real World College Grad Program


You've worked hard in your past.  Give yourself a present. And we will set you up for the future!

BMW has made it easier than you might think with a special program offered exclusively to qualifying college graduates. If you've recently graduated - or are about to graduate - you're eligible for a $1,000 incentive, plus our best available rates when you lease or finance a New BMW. Customers looking to purchase a Certified Pre-Owned BMW are eligible for a $1,500 incentive.

You are eligible if:

  • You’ve earned an undergraduate, graduate or associate’s degree from an accredited college or university within the previous 24 months OR you are eligible to graduate within the next 4 months and have a verifiable offer of employment.
  • You have at least 6 months of credit history with no major derogatory entries.
  • You have a debt-to-income ratio of 20% or less.
  • You can provide a copy of your diploma or your official transcript.
  • Security deposit will be waived unless stipulated by credit.


You can use the form on the right to email us for more information, and one of our college graduate specialists will contact you immediately!


College Graduate BMW Discount




Recent college graduate? About to graduate? Please fill out this form to claim your incentive.

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