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South Beach In Palm Beach
T
he New 3 Series Unveiled to The Braman Premiere Elite Motor Club.

 


West Palm Beach, FL- Thursday evening, March 1, Braman unveiled the all new designed 3 series in the Miami themed white out showroom. Many were on hand for the lights, camera, and action packed show. The fun included a flash mob, DJ entertainment, refreshments, Sparkling wine, Champagne, and beautiful new 3 series ready to hit the road.

Guest arrived to see a car covered with only the head and tail lights beaming through, lit up with special LED lights shining on the car. After the fog cleared and the lasers deem the Alexander W. Dreyfoos School of art dancers unveiled the new 3 series to the audience for the first time.


For the proper introduction of the new 3 series Braman Motorcars brought BMW Sales Manager Raj Alexander, and BMW certified client advisor Nick Patel who explained all the new details, features, and benefits of the car. After a showcase of the car guest were able to sit inside and walk around the car and ask any questions to our client advisors on ha
nd for the event.

               
Dreyfoos School of Art Dancer

              
                 Nick Patel Introducing The New 3 Series

               
Customers Admiring 3 Series



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THE FIRST TEE CHALLENGE
Braman Motorcars Hole-In-One Challenge
 
 
Braman Motorcars sponsored the First Tee Palm Beaches Hole-In-One challenge. First Tee Palm Beaches is a Children's Golf Foundation serving young people with disabilities.

First Tee Palm Beaches offers the opportunity for all students to learn the Nine Core Values and Nine H
ealthy Habits of The First Tee program. Additionally the program serves children with both physical and learning disabilities, veterans with vision impairment and people with paralysis.  

The finals for the Braman Hole-In-One Challenge were held at the First Tee Palm Beaches.  The weekly hole-in-one challenges were conducted at local south Florida golf courses. Contestants donated $10 each, which entered them in the contest for the day at the course they were playing. If a player hit the green, they won a sleeve of golf balls.

Closest to the hole for the day won a complimentary foursome at the host course. Other daily prizes included golf lessons by PGA Professionals. The qualifying winners of the final played for a chance to win a 2-year leased of a Braman BMW.






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Walk For Diabetes


Braman BMW donated the use of a 2012 6-series as the official pace car for the annual Juvenile Diabetes walk. The Juvenile Diabetes Research Federation has raised more than one billion dollars.

Participants walked from Clematis to Palm Beach Lakes Blvd raising awareness and money for diabetes. Juvenile Diabetes Research Federation has held walks across the country and Braman Motorcars was proud to host one here in Palm Beach.


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THE UNVEILING OF MASTERPIECES
Braman BMW and Steinway Combine To Show Exclusivity In Both Brands


WEST PALM BEACH, FL - Thursday evening, November 3rd,  the Braman BMW Showroom was transformed into a concert hall with the addition of a Roberto Britto hand painted Steinway & Sons piano accompanied by two Individual Composition inspired by Steinway & Sons BMW 750LXi's.
   


The event offered guests an opportunity to view both the vehicles and the piano, and receive a product presentation of the two vehicles by our Client Advisor Patricia Prudente, who hit on every intricate detail of the 7-series and how Steinway & Sons really added their own flair. 

Patricia should know since she spent 20 years assisting clients to purchase Steinway pianos. "Exclusive details documenting the Steinway & Sons partnership are visible at a glance." stated Patricia. "But the Sedan's interior has one of the most adorning appointments that come from the symbol and commitment to the Steinway & Sons bell-like tone known to the world" she said.



"Found in the high gloss wood work is detailed inlay of the exclusive Swedish steel treble string which symbolizes delicacy of tone through performance and sound wave travel inherent in every hand made Steinway & Sons piano; a shared accomplishment is design and choice of materials from the beginning inception of both companies, maintained by choice, and for the glory of Performance."  Patricia concluded.

Classically trained concert pianist Robert Prester demonstrated the sheer exuberance and quality by playing classics like Sonata in C by D. Scarlatti, and works by Hayden and Mozart, ending the evening with fine jazz. 

The event was a sure delight, and the Romero Britto painted Steinway & Sons piano is on display through November 14th and the BMW 7-series are on display within the BMW showroom.

The special-edition BMW embodies the desire of both brands to combine aesthetics, comfort and technical perfection. Robert Prester  will be at the Piano.

The luxury saloons of the BMW 7 Series express the aesthetics,
quality and exclusivity which both brands epitomize. A design style with a commitment to perfection is the hallmark both of vehicle production at BMW Individual and of upright and grand piano manufacturing at Steinway & Sons.

For its world premiere Individual 7 Series inspired by Steinway & Sons will be presented in two perfectly coordinated color variants. Deliberately reminiscent of the piano keyboard, the color schemes reflect the contrast between black and white. The exclusive appearance of these luxury saloons is characterized by top-quality craftsmanship and the use of exquisite materials.

At the same time, the paint finish - in a choice of black or white - and upholstery and surface materials are the result of a design and build quality that is unique worldwide and has been developed specifically for this special edition. The body's paintwork, for example, in which each coat of paint is individually smoothed and polished by hand, boasts a high-end finish comparable to that of piano lacquer.

Precise highlight details, together with an audio system specially adapted to the luxury saloon's interior, complement the sophisticated ambience and add an even more exclusive touch to this special edition. The vehicles, produced as a special limited edition by BMW Individual, are built to customer specifications and based on the normal or long-wheelbase versions of the luxury saloon.


Britto Steinway on display at Braman BMW

Alongside the stunning examples of BMW's finest engineering on
  the showroom floor at Braman BMW, was an example of Steinway's most coveted and exclusive instruments from the Steinway Art Case Collection.

Hand painted by world renowned Brazilian Neo-pop artist Romero Britto, this Model M Art Case grand piano is an iconic work of art married with the signature excellence in sound of a Steinway grand piano. The Britto Art Case uses a bold palate of metallic primary colors to display some of his signature, playful graphics as well as some uniquely designed for his Steinway collaboration such as the boldly sized, heart shaped musical note emblazoned across the lid. Influenced by cubism, pop art, and graffiti painting, Britto's vibrant and iconic work is sought after by museums and major collectors the world over, including Michael Jordan, Arnold Schwartzenegger, Andre Agassi, and Whitney Houston, as well as the Guggenheims, Rothschilds, Kennedys, and Mitterands2.

Custom and Art Case Pianos by Steinway & Sons

Steinway & Sons, long recognized as the maker of the world's finest pianos, began creating art case pianos in 1857. Through the years and around the world, these legendary instruments have made their way into private homes and art collections, museums and even the White House. Today, Steinway & Sons is proud to continue the creation of these artistic masterpieces, and to dedicate ourselves to ensuring that every aspect of the designing and buying experience is as extraordinary for our valued customers as the instruments themselves.

Each instrument possesses a uniqueness reflecting the artistry and aesthetic sensibility of designer and owner alike. From intricate carvings to elaborate paintings, to gilded rosettes, the designs are as limitless as the imagination, whether inspired by your own original ideas, our extensive portfolio of art case pianos, or simply the dream of something uniquely yours. Each of our art case pianos is truly a decorative masterpiece, brought to life by the genius and passion of Steinway's master craftsmen. Handmade to uncompromising quality standards, a custom Steinway is as unforgettable to look at as it is to listen to.






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Bimmer Event

Florida Bimmers & Braman BMW Partner for Kids with Cancer

On October 1, 2011 Florida Bimmers in order to raise awareness
for the Kids With Cancer Foundation, partook in a unique road rally.  The rally began in Miami, Florida, and continued to Orlando, Florida for a final destination of Disney World. 

Along the way, they made stops to gain awareness and show support of their sponsors, Braman Motorcars being one of those sponsors.  Almost 20 unique BMW's rolled through Braman BMW on Okeechobee Blvd, and made it aware of the wonderful cause they are supporting, as well as partnering with one of the premier BMW dealerships in the nation.  Upon arrival all participants were escorted through BMW Service, being given an exclusive tour of both the service and parts departments, and all franchise locations. 

The day ended with a Braman Motorcars led escort to their next stop in West Palm Beach, and announcement that Braman BMW will be the exclusive dealership for all Florida Bimmers services and purchases.


We would like to thank Florida Bimmers for partnering with Braman Motorcars and allowing us in helping you with raising awareness of Kids With Cancer.

Please Click Here To View Pictures of The Event





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BMW Drive for Team USA

BMW and Team USA are both made to compete at the highest possible levels, and strive, to be at the top of their game, respectively.  With two companies being at the highest of the game, why not join together and host unique events at BMW dealerships around the country?

BMW Drive for Team USA event gave you the opportunity to get behind the wheel of a 3 Series, 5 Series, 7 Series and the all-new 6 Series Convertible, as well as the competition, to show that BMW is far superior. 

During the first week of July, both Braman BMW of Jupiter and West Palm Beach hosted the event at each dealership, and assisted in raising $10 for Team USA with every test drive taken. 

Braman Motorcars was also thrilled to welcome Terry Anderson, former USA Olympiad, who drove the all-new 6 Series Convertible and was thoroughly impressed as to how well it performed and drove.


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Braman BMW X3 Difference Event - Tuesday February 22nd


   

SEE FOR YOURSELF IF ANYTHING ELSE  COMPARES.
                    THE BMW X3 DIFFERENCE EVENT.

You're invited to experience the difference when the all-new BMW X3 takes on the competition. It's an event that will have you talking for weeks to come. Get behind the wheel of the exhilarating BMW X3 SAV®, and then, at the same event, get behind the wheel of one of its competitors - and experience the difference.

You'll feel how the smooth power of a BMW engine, harnessed by the efficient 8-speed automatic transmission, stacks up against the competition. You???ll discover how xDrive, BMW's intelligent all-wheel-drive system, helps keep you in control in virtually any conditions. To top it all off, you'll enjoy the X3's beautifully crafted interior and comfortable seating for up to five adults, with an additional 26 cubic feet of cargo space. It???s all part of this incredible one-day-only driving event.

As our thanks for participating in The BMW X3 Difference Event, you'll be able to take advantage of an exclusive offer. Purchase or lease an all-new 2011 BMW X3 - and take delivery by June 30 - and you???ll receive a $500 gift card good toward any select BMW X3 vehicle accessories, such as a Luggage Rack, Lockable Roof Box, Apple iPhone® Snap-in Adapter, or Bicycle Lift System, excluding labor charges.

Don't miss the chance to experience The BMW X3 Difference Event. While you're at our BMW center, don???t hesitate to ask about other BMW models. Discover why BMW is The Ultimate Driving Machine®.

Spaces are limited for this event, so sign up now for your preferred driving time slot. To register, please visit bmwusa.com/X3Difference or call 1-866-905-4BMW (4269).


Date:            Tuesday, February 22, 2011
Time:            11am - 6:45pm
Location:      Braman Motorcars BMW
                      2901 Okeechobee Blvd.
                      West Palm Beach, FL 33409               


Offer of $500 gift card limited to participants in The BMW X3 Difference Event who purchase or lease a new 2011 X3 vehicle and take delivery by June 30, 2011. Gift card good toward the purchase of select BMW X3 vehicle accessories only, excluding labor charges and taxes. See your Braman client advisor for details.



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Braman BMW Received New X3

BRAMAN MOTORCARS RECEIVES THE NEW X3

The moment you have been waiting for has finally arrived. Braman Motorcars would like to announce the official arrival of the all new BMW X3. This grown up generation of the x3 has all the features that you have come accustomed to with owning a BMW. Making the decision process even harder BMW is offering two engine choices on the x3 and packages that will make your mouth water.

Please call (561) 242-3413 to schedule your appointment for a test drive today!


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All-New BMW Sneak Preview

Braman BMW in West Palm to host new X3
Sneak Preview Friday/Saturday - November 19th & 20th




So you want a utility vehicle that can do almost everything, but don't want something as big as the X5 and the 328i sport wagon is not quite for you?  Well, BMW has been listening and has answered with an all-new redesigned and redefined X3

Don't get us wrong; the outgoing X3 was a great car, but with the way its BMW siblings are getting dressed it was looking a little out of fashion. This new redesign iss perfect and has improved on all the details that needed a touch up while keeping the heart and soul of the X3.

Starting with the car as a whole, you will notice that BMW has increased the size of the vehicle while still keeping it in the small "UTE" category. The font and rear of the new X3 got a bolder look with new exciting shapes and lines. While looking different than other BMW's in the line up the kidney grilles and halo headlights still show it's part of the same family.

Two new Exciting engines under the bonnet have never been in the x3 before and are sure to make a lasting impression on owners. Now available with BMW???s legendary turbocharged 6 cylinder engine with 300 horsepower the x3 will now scoot to 60 in just 5.5 seconds.

If you aren't feeling so dashing the naturally aspirated 6 cylinder with 240 Horsepower is more than enough for comfortable daily driving.  Standard with both engines is an 8 speed automatic transmission to help move power from engine to road.

Now moving to the Belly of the beast. The interior is light years ahead of the outgoing X3. A totally redesigned dash that is very familiar looking envelopes the front of the interior with an 8.8 inch iDrive screen front and center. The X3 is now available with BMWs new ConnectedDrive software that offers you the ability to read emails while stationary and text-to-speech that reads messages through the audio system while on the go.

This new X3 is a great package combining the right amount of drivability, utility, and luxury. Prospective owners are sure to fall in love at first drive and people that are driving the competition will be switching over. BMW has created a tough car to beat and it is price competitively.

The BMW X3 will be visiting Braman BMW in West Palm Beach on Friday and Saturday - November 19th and 20th. Make it a point to stop by and be awed.

Call our reservations department at 866-774-9140 for a personal - up close examination of the new X3.

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Braman Now has Towing Service

Braman Motorcars Enhances their Customer Service with Tow Service

Customers and Employees has Braman to rely on for transporting their luxury vehicles



Braman Motorcars is now providing customers and employees with the same excellence in towing as in service.  Braman will be able to provide towing services seven days a week for several types of services; while lowering costs and difficulty. 

Braman Motorcars Tow Service offers service pick-ups and deliveries for all customers within a 150 mile radius.  Braman is looking forward to assisting all of the brands we service with the easiest of problems, to the most difficult.    

Customers that are in need of Braman Motorcars towing will be able to contact their Service Department for towing and service.  If a customers Service Advisor is not present at the moment, Braman Motorcars Transport Coordinator can be reached at 561-684-6666. 
  
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Braman unveils newest 5-series

Braman unveils the newest
BMW 5-Series body-style


Customers line up to test drive the 5 series over the competitor

 

Braman Motorcars and BMW USA unveiled the new 5 series body style to valued customers during an all day driving event.  During the driving event, customers were able to test drive the new 5 Series and compare the vehicle to the competitors.



Customers were able to enjoy workshops and informational forums provided by BMW USA; informing customers on the features and new technology.  Provided throughout the event were complimentary hors d'ouerves, gourmet cheeses, and beverages.




   By the end of the event, customers had fallen in love with the new 5 series body styling and features.  Many customers ordered vehicles and are awaiting arrival of their new 535 or 550.  For more information on the new 5 series please contact 866-774-9140 to schedule an appointment with a client advisor.  

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BMW Customers Love the European experience

More than a Delivery, an Experience



Although Braman Motorcars provides an experience with every vehicle delivery, some customers choose to be adventurous.  BMW USA and Braman Motorcars offers customers personal European Deliveries.  Introducing the customer to their vehicle at Munich, Germany, BMW Welt provides an unbeatable experience.

  

The European Delivery experience includes many different inclusive items, such as: 14 days of road insurance, tourist registration, factory preparation, European inland transportation, marine insurance, custom duty and clearance, U.S. port processing, and wharf handling fees.  Whether you are touring BMW Welt or driving top speed on the Autobahn, your first moment with your BMW will be memorable. 

 

Richard Ivanoff, a loyal Braman customer and BMW fanatic, has participated in several European deliveries and still enjoys the trip.  Richard provided Braman several photo's of his delivery at Welt and driving around Europe.  If you are looking for a similar experience, please contact your client advisor.
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New Apple Ipod Application for M3 Models

Apple Offers Application for BMW M model Fanatics



With the constant change of mobile technology, Braman Motorcars prides itself on giving their customers the most up-to-date technological news. Customers who have purchased M model BMW's can now record their cars performance while having their own personal driving instructor on their IPhone.   Apple has launched the BMW M Power Meter IPhone Application.   The application uses the speed and dynamics of your vehicle to generate information about: Speed, forward acceleration, lateral acceleration, travel time for a specified distance, and acceleration to a specific speed.



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The New 2011 M5 is Coming!!

2011 BMW M5 - Feature

ILLUSTRATION BY JON SIBAL
April 2010




The ?plutonium-grade 5-series, the M5, goes on sale next spring. Unlike the current car, the fifth-generation M5 will have a downsized, turbocharged V-8 that is shared with the X5 M and X6 M. But the move from a 5.0-liter V-10 to a 4.4-liter, twin-turbo V-8 results in a power increase from 500 horsepower to more than 555 (some sources place the number closer to 600). Torque will jump from today's 383 pound-feet to a more shovetastic 500.

The new engine is not only more powerful than the 5.0-liter V-10, it is also more fuel efficient-BMW will add a stop-start system to shut off the engine when the car comes to a halt. As in today's M5, a button releases the full horsepower count; don't press it, and the engine goes into a more fuel-efficient mode that reportedly will even deactivate cylinders. Further improving efficiency are electronic flaps in the front fascia that can close to improve aerodynamics when the air isn't needed for cooling. Also present, for the sake of fuel savings, is electric power steering from the new 5-series.

Gone is the clunky-shifting, single-clutch seven-speed automated manual that, while trackworthy, was less than impressive during commuting. A dual-clutch seven-speed gearbox, similar to the M DCT system in the M3, should smooth shifts considerably. No word on the continuation of the optional six-speed manual from the current car.

When the M5 arrives next spring, expect to pay nearly $100,000 for the privilege of owning one.

- Courtesy of caranddriver.com

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Braman BMW Client Advisor Receives High Honor

Braman BMW's Michael Scharmer tapped by BMW Senior Execs





April 8, 2010, Braman Motorcars Client Advisor, Michael Scharmer was chosen because of excellence in sales for the 2010 BMW Professional Council.  BMW selected 43 of the best sales associates in the United States to discuss and work to showcase the important issues in the automotive industry.  Selected sales associates will be able to interact with Senior BMW Executives and visit BMW training headquarters. 
      
Michael has been honored in the past for excellence in sales, but is now looking forward to speaking on behalf of fellow client advisors and industry representatives; stating "I am honored to receive a position to sit on the 2010 BMW Professional Council.  These past 17 years at Braman Motorcars have been extremely special; but I can't thank my customers enough for allowing me to reach this threshold in my career". 

Michael Scharmer has been a part of the Braman Motorcars sales family for over 17 years; providing only the best services to his customers.  Loyal customers such as Dr. and Mrs. Waterman only buy their vehicles from Michael Scharmer, stating "from my first purchase in 2000 to my most recent purchase in 2010, Michael Scharmer has provided me with a truly exceptional experience every time.  He is the best salesman I have ever had, and always a pleasure to deal with; Braman Motorcars is lucky to have him".  With reviews and testimonials such as these, Michael will continue providing excellent services for customers at Braman Motorcars for years to come.
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Braman BMW opens new Showroom

New Showroom begins New Era of Sophistication
Mayor Lois Frankel on hand to join customers and other dignitaries for ribbon cutting ceremony

For over three years in the making,
the luxurious state of the art   Braman BMW showroom was opened to the public with a ribbon cutting ceremony amid a grand opening bash. Nearly 300 long term clients, dignitaries and honored guests were treated to a cocktail party to celebrate the event.

The new showroom features high-tech lighting, marble  floors, new designer furniture and a stunning art collection of BMW motifs.


Valet staff await the exit of invited guests outside the spectacular design of the Braman BMW facility as an old classic reflects on a modern work of art.

The more than 300 team members of Braman Motorcars proudly welcomed the crowd during the introduction of Vincent Cerone, their General Manager and Chief Operating Officer.

"This is a day we have all worked hard for" stated Cerone while praising the staff for a job well done. "this new facility will be the cornerstone of elevated service to our customers and the community" Cerone continued.


The interior of the new BMW showroom impressed all guests.

Mr. Norman Braman congratulated Vince Cerone and thanked West Palm Beach Mayor Lois Frankel and Commissioner Moss for the city's cooperative efforts with the business community.



Mayor Frankel had equal praise for Braman Motorcars and it's important position in the community as an employer of hundreds of citizens and for being a good corporate citizen of West Palm Beach.



All guests had a wonderful time enjoying music, beautiful automobiles and refreshments during the course of the evening.

 

Vincent Cerone, General Manager of Braman during numerous interviews at the event 



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News

South Beach In Palm Beach The New 3 Series Unveiled to The Braman Premiere Elite Motor Club. ? West ...
THE FIRST TEE CHALLENGEBraman Motorcars Hole-In-One Challenge ? ? ealthy Habits of The First Tee program. ...
Walk For Diabetes Braman BMW donated the use of a 2012 6-series as the official pace car for the ...
THE UNVEILING OF MASTERPIECES Braman BMW and Steinway Combine To Show Exclusivity In Both Brands WEST ...
Bimmer Event
Florida Bimmers & Braman BMW Partner for Kids with Cancer On October 1, 2011 Florida Bimmers in order ...
BMW Drive for Team USA
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Braman BMW X3 Difference Event - Tuesday February 22nd
? ? ??????????????????? THE BMW X3 DIFFERENCE EVENT. You're invited to experience the difference ...
Braman BMW Received New X3
BRAMAN MOTORCARS RECEIVES THE NEW X3 The moment you have been waiting for has finally arrived. Braman ...
All-New BMW Sneak Preview
Braman BMW in West Palm to host new X3Sneak Preview Friday/Saturday - November 19th & 20th So you ...
Braman Now has Towing Service
Braman Motorcars Enhances their Customer Service with Tow ServiceCustomers and Employees has Braman ...
Braman unveils newest 5-series
Braman unveils the newest BMW 5-Series body-styleCustomers line up to test drive the 5 series over ...
BMW Customers Love the European experience
More than a Delivery, an Experience Although Braman Motorcars provides an experience with every vehicle ...
New Apple Ipod Application for M3 Models
Apple Offers Application for BMW M model Fanatics Click here for apple application
The New 2011 M5 is Coming!!
2011 BMW M5 - Feature ILLUSTRATION BY JON SIBAL April 2010 The ?plutonium-grade 5-series, the M5, ...
Braman BMW Client Advisor Receives High Honor
Braman BMW's Michael Scharmer tapped by BMW Senior Execs
Braman BMW opens new Showroom
New Showroom begins New Era of Sophistication Mayor Lois Frankel on hand to join customers and other ...